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In the field of e-commerce and marketing, the year 2011 was a defining moment. It was the year when sales of mobile handsets, smartphones and small mobile computing devices overtook the sales of PC and laptops. Since then the trend ha continued in favour of mobile devices and there has been a big shift in the way people buy products and services online. Nowadays when people want to buy something then they are less likely to go to their PC, wait for it to start and then orde the product. Rather, they prefer immediately pulling out their smartphone and buying the product online.
MOBILE COMMUNICATION
MobileComputing
Consumers with Smartphones - Mobile Commerce and QR Code stores